Why Do More Artists Choose Yamaha Than Any Other Piano?

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Travis Mitchell October 2, 2013 2 Min Read

One out of every three pianos purchased every day is a Yamaha piano! The list of artists who write, perform, and record on Yamaha pianos is most impressive.

Here are a few notables:
Bob James, Sir Elton John, Alicia Keys, Olga Kern, Stevie Wonder, Abbey Simon, Mark Gasser, U2, Fredric Chui, James Blunt, Tony Bennett, Randy Jackson, Nathan East, Sir Paul McCartney, Denis Matsuev, Eduard Kunz, Phil Ramone, Michael Buble’, Maria Joao Pires, Norah Jones, Barry Manilow, Chick Corea, Jamie Cullum, Alexander Kobrin, Sheryl Crow, A Fine Frenzy, Josh Groban, Michael Tilson Thomas, Oxana Yablonskaya, Sarah McLachlan, David Braid, James Taylor, Justin Timberlake and Andrew Markworth.

The past few years, the concert stage has even seen a seismic shift in the number of Yamaha CFX (9′ concert grand pianos) chosen on international competition stages, including the winners of prestigious competitions such as the International Chopin Competition in Warsaw, Poland and the Hamamatsu Competition in Japan.

What is the largest single reason that makes the Yamaha piano the choice of those who could afford to purchase and play any piano in the world?  In two words:  Expressive Dependability!  Performers want to be able to depend on the fact that what they are feeling and conveying will make it as pristine as possible to the listener. The manufacturing expertise developed by this piano maker has been focused on delivering the most consistent quality piano in the world.

Why do over ninety percent of the music studios where records are made house a Yamaha C-7?  Expressive Dependability!  An artist can lay tracks in NY on Monday, listen and be unsatisfied on Tuesday and re-record the track in LA on Wednesday.  He can get it just the way he/she wants it and he knows if there is a Yamaha grand in the studio, it will feel and sound just like the one he laid the first takes on in NY. If you are that unique and blessed pianist who develops their talent to the highest  classical degree, you may prefer a handmade Fazioli,  Hamburg Steinway, Bosendorfer, (owned by Yamaha)  a Yamaha CFX, or a powerful Mason and Hamlin.  Handmade pianos can be as temperamental and unique one to another as the artists who choose them.  You can find a handmade piano, if you can afford and justify one, because you are one of the elite players, but if you are in that other ninety-nine percent and may have as much proclivity to jazz blues, country or rock, then the solid dependability of the world’s most popular piano is probably perfect for you. Why? Expressive Dependability!  Ask the writers, performers and artists who tour and record on Yamaha ….. they will tell you ……. A Yamaha, is a Yamaha, is a Yamaha, is a Yamaha. Whatever you are feeling, Yamaha can help you express it and the audience will hear it as you intend……… no surprises. What you play is what they get!

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